To help a customer find a tangible, memorable way to celebrate a corporate accomplishment and solidify the relationship. When a distributor reaches a new agreement with a supplier that marked a major milestone, distributor of course used a press release to inform the industry and media. But, how could it be recognized the achievement internally?
Permanently display the actual press release used to announce the milestone agreement by creating unique and custom plaques.
The supplier was very impressed and happy with unique piece of plaque. The distributor was able to broaden and deepen the relationship and help the client think of commemorative products as an ongoing marketing necessity, instead on just a one-time event.